Organic: certification is the passport

Oct 21, 2026, Viewpoint

Organic: certification is the passport.

Europe's organic market in 2026 is estimated at USD 70.3 billion, up from USD 63.1 billion in 2025. Europe is paying real money, for clean produce with standards. Vietnam has the produce, but still lacks the ticket in. Lam Dong pepper: 5,000 hectares, of which just over 100 hectares are moving toward organic. The EU has its own organic law. The US requires USDA Organic. Japan requires JAS Organic. Farming organically does not necessarily mean it is organic. Without certification and traceability, good produce still stands outside. Linking farmers, cooperatives and companies keeps raw-material zones stable, and only then are outlets sustainable. Certification is the passport. Not an advertising line.

All news